Hi Folks and Shaun,
I’m hoping I can get enough feedback from you folks to assemble a blazingly sharp response.
We’re a web marketing firm specializing in traffic generation. We use strictly demographically-targeted traffic (banners, press releases, articles, video, etc…) placed on sites our clients say are “perfect” for their market.
We LOVE Mint because it’s one of the few solutions we’ve found that shows the specific traffic sources we buy advertising on. Very effective for showing conversions from sites, and for validating ad spending.
(Though Shaun: man, would we love dated tracking that shows us a trend line, like Google Analytics provides, so we could show them a nice, long graph over time, rather than the short bar graphs… but regardless, Mint is the %$#@ for tracking detail. And putting it on a client’s iPhone so they can see real-time results. A big Thanks).
The challenge for us is getting IT departments to install Mint. They often call it a “serious security risk” because of server credentials being shared with the Mint server.
Any response we could use to these folks? I want a killer FAQ’s or retort so we can accelerate the adoption process.
Thanks much, folks.